After browsing through the site, Advertising Age has a very ‘professional’ and business-oriented feel to it, focusing on the ideas and strategies implemented by well-known and established companies. With that said though, by no means is it a site with just information dipped in monochromatic colors of corporate black and white: the website is very much capable of drawing the interest of even casual consumers through its illustration of pictures and other visuals of popularly known ads created. Additionally, there’s categories to explore which then take the viewer/’web surfer’ to different websites based upon the category previously selected. With its informational nature, Advertising Age seems to ‘suit’ the professionals who deal with media as a business—Pun intended.
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